# Automations: Placeholders in Facebook and Instagram Comment Replies

Published 2026-11-02

> Automated comment replies now fill in placeholders the same way automated messages do.

Automated replies to Facebook and Instagram comments now fill in placeholders, including values from earlier automation steps. They use the same rules as automated messages.

Previously, a comment reply could be posted with the placeholder text instead of the value. Placeholders without a value are still posted as written.